2017 NACE Conference & Exposition

Client: National Association of Colleges and Employers

Too promote the NACE Conference and Expo, LTD Creative was tasked with creating an overall design for the conference along with a branded conference logo. Using the overall theme “Innovate. Inspire. Transform,” LTD Creative developed a theme logo for the conference that would drive the overall look and feel for all the materials. We also created a secondary logo for use on materials where it was too small to be read around the light bulbs (such as banner ads). Given the circular nature of the art, we developed curved shapes and a texture to be used throughout all the materials and gave the theme logo a nice cohesive look.